Case Studies
Volunteer Canada
Client:
Volunteer Canada
Challenge:
To set the tone for the International Year of the Volunteer in
Canada. The National Event was to raise the awareness of the media
and the general public to volunteerism on a national level.
Project:
- Special event planning and on site coordinating logistics for the
launch event
- Media relations of the National awareness campaign
- Writing of media materials and distribution to the media
- Writing, translation and production of invitation and event program
Result:
Many government partners, guests and the President of Volunteer
Canada remarked on how this show was one of the most professional
and organized events that they had ever attended.
In total, more than 5 million Canadians were reached with the client's
messages.
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